you scroll past them every day. the ai cartoon fruit getting divorced, the talking vegetables with soap opera storylines, and you think “who watches this garbage.”
your parents. thats who. watch a boomer with a phone sometime, they will sit through 15 of these in a row without blinking. and the kids on the other end. the audience is basically everyone who doesn’t decide what they watch, which is most of the internet.
now the money. shorts pays around $0.05 to $0.15 per 1k views, tiktok about $0.40 to $0.90 per 1k qualified. so one viral video is beer money. the people actually earning treat it like a factory, 3 to 5 videos a day across channels, and at that volume the monthly total starts looking like real income.
and the barrier to entry is basically gone
broke? use free chatgpt or gemini to generate your image sequence, animate what you can, free tts for the voice, stitch it in capcut. costs you nothing but an evening.
got a few dollars? there are one click tools now that do the entire pipeline, script to finished video, in minutes. thats how people are running multiple channels solo.
“but it will saturate.” the gimmick changes every month, glass fruit, italian brainrot, whatever is next. formats saturate, the audience doesn’t. grandma isn’t going anywhere.
the whole thing runs on volume and consistency. one video means nothing, video number 90 is where the math kicks in.